Transparency & trust
Real numbers, no hype.
We don't fake metrics. Everything below is either static data we've verified or an explicit note that the metric is not published yet. If it isn't real, we won't imply it is.
Activity data
Honestly unpublishedComparisons today
Not published
We do not show usage counters until they're backed by production analytics.
No simulated activity
Active borrowers
Not published
We do not infer active-borrower counts from page views or random counters.
No fake engagement
Total comparisons
Not published
All-time comparison usage will only appear after durable event tracking is live.
No inflated totals
Research data
From the tracked datasetLenders reviewed
15
Every major Bitcoin-backed lending platform we track is scored on the same 8 factors.
Data points reviewed
136
17 tracked loan products × the 8 published scoring factors — custody, reserves, regulatory status, track record, liquidation, and disclosure quality among them.
What we track
Comparison activity
- → Lender comparisons run (with filters applied)
- → Calculator usage and scenarios viewed
- → Most-compared lender pairs (e.g. Unchained vs Ledn)
Content engagement
- → Lender reviews read (deep dives)
- → Guides and methodology pages viewed
- → Comparisons saved and exported
Transparency before trust.
We don't fake numbers.If you see a counter on this page, it's either:
- ✓Static data from our research dataset (15 lenders reviewed; 136 data points, i.e. 17 tracked products × 8 scoring factors), with sources documented on the lender pages.
- ○Unpublished — and stays that way until backed by durable production analytics. No estimates, no extrapolations.
We'll never show “10,000+ satisfied customers” without backing data. We'll never use stock photos of people who don't exist. If we don't have the data, we'll say so.
What we don't track.
- ✗We don't follow you off the siteWe do log apply clicks — which lender's link you clicked and from which Pledge page — to understand how the comparison tools get used. That log stays on-site: no cross-site tracking, no ad pixels, and it is never sold or shared.
- ✗We don't sell your dataAnalytics are used to improve the product. No third-party data sales, ever.
- ✗We don't fake engagementNo bots, no fake views, no purchased reviews. If we earn your trust, it's real.
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Use Pledge to pressure-test lenders with data-driven decisions, not marketing hype.